Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Mar 12, 2010
“KKR is the most discussed IPL team online”: Nielsen BuzzMetrics
The overall buzz about IPL in social media is almost twice as high in 2010 compared to last year, according to analysis undertaken by The Nielsen Company using Nielsen Online BuzzMetrics, which measured online posts in message boards, blogs, discussion groups and micro blogs (Twitter) across all cricket-following countries.Blogs are the most popular platform for discussing cricket, followed by message boards. Twitter is third on the list.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Advertising
Apr 10, 2024
24 hours with...Karthik Nagarajan
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
Advertising
26 minutes ago
Mirror, EMIs and the postponed dream of retirement
Kotak Life’s latest ad reframes retirement as reinvention, using a mirror monologue to tackle India’s chronic tendency to postpone long-term planning.
.png&h=268&w=401&q=100&v=20250320&c=1)
Media
39 minutes ago
India’s E&M industry projected to grow 7.8%: PWC
The industry is expected to grow from $32.2 billion in 2024 to $47.2 billion by 2029, nearly twice the global average of 4.2%.
Advertising
2 hours ago
Can Killer’s ‘I Wear India’ campaign translate ...
The indigenous fashion brand taps rising cultural confidence as India’s youth weigh local design, digital discovery, and lifestyle ambition in an increasingly competitive market.
PR
2 hours ago
The PR partnership paradox
When PR grows, but client demands remain the same, partnerships feel misaligned. The outcome is: fragmented messaging, poor performance, and lost opportunities.
