Campaign India Team
Nov 29, 2021

KisanKonnect appoints Curry Nation

Account won post a multi-agency pitch

KisanKonnect appoints Curry Nation
Curry Nation Brand Conversations has won the brand strategy, content and conversation mandate for KisanKonnect following a multi-agency pitch.
 
KisanKonnect is a farmer produce company. It has an integrated farming system, which aims to bring fresh, hygienic fruits and vegetables, sourced from over 1,100 local farmers, and deliver them directly to customers’ doorstep. It was launched during the pandemic. 
 
Priti Nair, director, Curry Nation Brand Conversations, said, "What was interesting was their entire philosophy, belief system and way of doing business. That stood out for us. Communicating this to the end consumer and bringing it to life by storytelling will really propel the brand in the right direction."
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

Onam 2025: Brands blend tradition and storytelling ...

Marking the harvest festival of Onam, brands like JBL India, Lunchbox, JSW MG Motor launch special campaigns highlighting themes of family, tradition, and togetherness.

1 day ago

Open web shapes festive ad strategies as costs climb

As India’s festive season pushes marketing spend to peak levels, shifting consumer journeys on the Open Web are redrawing brand playbooks.

1 day ago

Kempegowda International Airport hits the play ...

It unveils Rhythm of BLR, a sonic identity adapted from Ricky Kej’s anthem, adding sound to brand strategy in transit hubs.

1 day ago

Dentsu appoints bankers to seek buyers for ...

Dentsu is reported to be exploring divestment options including sale of a minority stake to a full sale of its overseas operations.