Advertising Opinion
Siddharth Raman Malay Desai
May 19, 2025

King and Raja, ever after!

Brand valuations of King Kohli and Mumbaicha Raja, Rohit will continue to rise despite their Test cricket retirement, say the Sportz Interactive officials.

Two of India's greatest ICC Men's Cricket captains and ace batters announced Test cricket retirement recently. But their brand value continues to grow even after the announcement. | A still from India versus Sri Lanka match in 2014.

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