Jump Games and Zapak Digital Entertainment, gaming divisions of Reliance Entertainment, have tied up with cricketer Ishant Sharma. As part of the deal, Zapak.com will be creating and hosting an online game based around the cricketer and Jump Games will be creating a mobile game based on him. The mobile gane is called 'Cricket Fever' and the online game is 'Power Bowler'.
Rajesh Sawhney, president, Reliance Entertainment, said, “We believe that Cricket is not just a sport but a religion in India and we at Reliance Entertainment are all set to capitalize on the huge opportunity this game presents. Gaming is a new industry in India and we believe that Cricket can play a significant catalyst to give the industry the right kind of growth impetus.”
“Today we have created both an Online and a Mobile game around Ishant Sharma, these are the first of their kind bowling only cricket games and are sure to be a hit with all cricketing fans in India,” he added.