Barbeque Nation, the casual dining restaurant chain, has roped in Isobar to handle its digital mandate. The account was won following a multi-agency pitch.
Vikram Vikas Varma, head – marketing, Barbeque Nation Hospitality Ltd, said, "New media is going to play a key role to build the Barbeque Nation brand, increase supporter base and deepen engagement. We are confident that with Isobar partnering us, we will be successful in increasing brand relevance and stature."
Shamsuddin Jasani, MD, Isobar India, said, “We’re privileged to work with Barbeque Nation India. This win is a testament to the fact that we strive to provide innovative solutions to our clients. It enhances our credentials as the leading full service digital agency in India.”