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Integrated marketing agency, iris, has brought Rebecca Cox on board to the newly created role of head of business development for Asia Pacific. Cox will relocate to the agency’s Singapore office from its London headquarters, where she will be responsible for marketing iris’ integrated capabilities to prospective and existing clients, which include Sony Ericsson, Microsoft, Unilever, Tiger, Shell and Diageo.She will report in to the agency’s recently appointed CEO for APAC, Josh Thomson.
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.