Interactive Avenues – A Reprise Network Company has appointed Juin Chakraborty as associate vice president - client servicing for West India.
She will report to Shantanu Mulay, business head – client servicing.
Prior to this, Chakraborty was leading digital strategy, creative, and media planning across brands for Mahindra & Mahindra.
Mulay said, “Clients are looking at digital offerings differently after the pandemic and there is a need to offer integrated solutions to them. It is important for agencies to take a consultative approach and add value at all touchpoints in their digital transformation process. Juin is exactly the right person needed to lead this evolved way of working between agencies and clients and we’re excited to see the growth she will be able to deliver.”
He added, “Juin has been a seasoned digital professional and championed many key projects for her clients. We are confident she is going to add immense value and I am delighted to have her on board.”
Juin said, “What excited me about Interactive Avenues was the company’s efforts towards bringing multiple digital functions together to drive not just digital marketing, but business solutions for clients. I look forward to a fulfilling journey working across specialisations, building cross-channel digital strategies and solutions, while learning and enjoying myself every step of the way!”
In a career spanning 12 years, she has also worked with Ogilvy One, Fortis Healthcare, and Axis Mutual Fund.