Interactive Avenues, a Reprise network company, has appointed Ashutosh Nagare as vice president and head, performance marketing.
Nagare will be based in Mumbai and report to Harish Iyer, executive vice president - media, Interactive Avenues. He moves from TrueFan, where he was head of performance marketing.
Amardeep Singh, CEO - Interactive Avenues, said, “Ashutosh has deep experience of delivering business outcomes for brands across various verticals, including healthcare, telecom, entertainment, and technology. We are confident his proven expertise and leadership skills will help us deliver next-gen performance solutions that power scale and efficiency for our customers.”
Nagare said, “As an integrated digital agency with a stellar track record, Interactive Avenues has unlocked incredible opportunities for me to create impact in the performance marketing space. I look forward to elevating the North Star Metric for brands using a holistic combination of media, experience and content strategies.”
In a career spanning more than 12 years, he has also worked with Reliance Communications, Dr. Batra’s, ALTBalaji and Tikona Digital Networks.