Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Oct 07, 2015
‘Innerwear market has evolved with media reach’
While the company was set up in 1979, the brand name Rupa came into existence only in 1995. Anirban Chowdhury, senior manager – marketing and media, Rupa and Co., speaks about the company’s expanding portfolio and premiumisation in the category
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Just Published
Advertising
8 hours ago
Omnicom reveals huge agency shake-up, unveils new ...
Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Digital
11 hours ago
The quiet rise of story-driven short video in India
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Advertising
12 hours ago
Chaka Sobhani set for new role after Omnicom ...
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Advertising
12 hours ago
FCB's Tyler Turnbull set to be appointed CEO of ...
Move comes after Omnicom acquired IPG last week.
