Campaign India Team
Oct 14, 2015

Infectious bags MyPacco's creative duties

Account won following multi-agency pitch

Infectious bags MyPacco's creative duties
Infectious has bagged MyPacco, a door-to-door online courier platform promoted by entrepreneurs Vinay Bhartia and Mukesh Aggarwal. The account was won following a multi-agency pitch.  
 
Ramanuj Shastry, co-founder and director, Infectious, noted that MyPacco has the potential to transform the courier business the way Uber and Zomato have transformed transportation and dining.
 
Nisha Singhania, co-founder and director, Infectious, added, “They are a young team and their enthusiasm is infectious. The service is brilliant and much needed in the consumer space. We look forward to doing some exciting work for them.”
 
Mukesh Agarwal, co-founder, MyPacco, said, "Being a startup, we found Infectious to be our ideal partner. Their starting point is solving the business problem, which is refreshing. Their quick response time and out-of-the-box ideation abilities made us choose them as our agency."
 
MyPacco currently claims to deliver to over 2,000 cities across the world.
 
Source:
Campaign India

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