Campaign India Team
Feb 04, 2025

India’s ad industry grows 6.3%, set to hit INR 1.15 lakh crore by 2026

With digital poised to command 61% of ad spend by 2026, brands and agencies must rethink strategies to stay ahead in India’s evolving market.

Harsha Razdan, CEO, South Asia, dentsu.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

3 hours ago

Omnicom reveals huge agency shake-up, unveils new ...

Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.

7 hours ago

The quiet rise of story-driven short video in India

Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.

7 hours ago

Chaka Sobhani set for new role after Omnicom ...

Sobhani is currently president and global chief creative officer at DDB Worldwide.

8 hours ago

FCB's Tyler Turnbull set to be appointed CEO of ...

Move comes after Omnicom acquired IPG last week.