Campaign India Team
Mar 22, 2011

Ignitee Sports appointed as MAXX Mobile’s sports agency to handle IPL-4

MAXX Mobile has entered into an annual contract with the agency to handle the on-ground implementation and execution of the “MAXX Mobile Strategic Time-Out& Play Off Sponsorship”

Ignitee Sports appointed as MAXX Mobile’s sports agency to handle IPL-4

Ignitee Sports has been appointed MAXX Mobile's sports management agency for IPL-4. MAXX Mobile has entered into an annual contract with the agency to handle the on-ground implementation and execution of the “MAXX Mobile Strategic Time-Out & Play Off Sponsorship” for the fourth edition of the Indian Premier League.

Sajal Roy, business head, said, “We have immense faith in Ignitee Sports and  we are sure they will deliver there best for MAXX. We were looking for an agency who has the required expertise to handle a large-scale sports event like the IPL and Ignitee Sports were found to do full justice to the event.”

Anand Yalvigi, president, Ignitee Sports, said, “The idea was to promote the business of sports management with innovative ideas. I am sure that our association with Maxx Mobile will go a long way in proving that indeed the sports marketing business in India can attain such heights of excellence.”

Sankar, chief operating officer, Ignitee Digital Solutions, said, “We are extremely delighted to be associated with the Maxx Mobile team. I am sure that with the ongoing cricket frenzy, our innovative sports management ideas will be implemented to maximise Maxx Mobile’s success.”
 

Source:
Campaign India

Related Articles

Just Published

5 hours ago

Lux Cozi wins the plagiarism battle against Amul Macho

ASCI dismissed Amul Macho’s claims against the Lux Cozi ad as baseless and false

8 hours ago

IAA Leadership Awards 2021: Bobby Pawar, Nandini ...

Raj Nayak inducted into IAA's 'Hall of Fame' and Anil Kapoor bags 'Brand Endorser of the Year'

9 hours ago

WPP fined $19 million by SEC over accounting and ...

In India, a WPP subsidiary repeatedly bribed government officials in return for advertising contract

1 day ago

Megha Tata to continue as president of IAA India

Pradeep Dwivedi, Nandini Dias, Abhishek Karnani and Punit Goenka among office bearers