Campaign India Team
Mar 13, 2023

iCubesWire to handle creative and digital for PetStar

Account won post a multi-agency pitch

iCubesWire to handle creative and digital for PetStar
iCubesWire has bagged the digital media mandate for Mankind Pharma's dog food brand, PetStar. 
As per the mandate, the agency will be responsible for boosting the brand's online presence, spearheading digital branding, SEO, media planning, and designing social media campaigns.
The account was won post a multi-agency pitch. 
A PetStar spokesperson said, "With this new partnership, we aim to develop an online brand identity for PetStar that appeals to the target audience. In addition, our target is to reach a larger audience through relatable and up-to-date content."
Sahil Chopra, founder and CEO, iCubesWire, said, "We're thrilled to partner with Mankind Pharma, and are looking forward to connecting their brand, 'PetStar,' with its target audience. With our team working on cutting-edge strategies, we aim to position PetStar as one of the top choices for the target group."
Campaign India

Related Articles

Just Published

1 day ago

Republic Media Network elevates Mohit Dhamne and S ...

Mohit Dhamne has been named as the chief financial officer and S Sundaram has been elevated to director of strategy for the network

1 day ago

Want to demonstrate the value of our audience to ...

As Spotify Audience Network launches in India, Kristiana Carlet, Brad Grealy and Arjun Kolady, shed light on how the audio-first marketplace intends to bridge the gap between audiences, creators, and advertisers

1 day ago

Havas acquires majority stake in Singapore-based ...

The agency will become H/Advisors Klareco upon closing, and will be the launchpad for the long-term APAC expansion of Havas' strategic communications advisory arm, H/Advisors

1 day ago

X-rated Musk burns bridges with concerned advertiser...

Ad chief Linda Yaccarino attempts to clean up after public tirade