Campaign India Team
Jan 08, 2010

IAMAI, IMRB study finds only two million active mobile internet users

The latest study by IAMAI (Internet and Mobile Association of India) and IMRB (Indian Market Research Bureau) has found that there are only about 2 million users accessing internet through their mobile phones on an active basis. The findings suggest that these users use internet on their mobile at least once a month.Only 27% mobile phones of the total mobile phone user base of 471 million are internet-ready, the study states. That's about 127 million mobile phone subscribers.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 day ago

When corporate chaos takes a day off

AMD’s Zen Mode film imagines an office where pressure disappears by using calm, not jargon, to make enterprise tech feel human.

1 day ago

EBITDA targets and vowel-free branding drive ...

The martech agency is executing a 26-company acquisition roadmap to achieve a 100-crore profit benchmark for its public market debut.

1 day ago

Roast me, please! When brands laugh at themselves

Brands are turning online jokes into campaigns that celebrate authenticity, confidence and agility.

1 day ago

2025 Rewind: A year in meme marketing, Asia edition

In Asia, brands are letting loose with slightly unhinged, super local, and totally uncorporate speak online. See more than just '67' in Campaign's collection of 2025's best brand memes.