Advertising Marketing
Campaign India Team
Jan 28, 2014

IAA Debates Chennai: Madhukar Sabnavis and Senthil Kumar take on KV Sridhar and Shaleen Sharma

Moderated by Latha Menon, the debate on 31 Jan is on whether ads need to be specially created for each South market, to create consumer connect

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

'Central IPL sponsorships aren't as sexy as team partnerships'

1 'Central IPL sponsorships aren't as sexy as team partnerships'

Airtel Payments Bank’s ‘Safe Second Account’ urges digital caution

2 Airtel Payments Bank’s ‘Safe Second Account’ urges digital caution

Marketers shift focus from sparkle to substance at SMARTIES 2025

3 Marketers shift focus from sparkle to substance at SMARTIES 2025

AI’s double-click: More speed, less soul?

4 AI’s double-click: More speed, less soul?

Havas ‘could be interested’ to buy or partner with some of Dentsu’s international assets

5 Havas ‘could be interested’ to buy or partner with some of Dentsu’s international assets

Piyush Pandey dies at 70; the industry mourns a legend

6 Piyush Pandey dies at 70; the industry mourns a legend

When creativity meets code: The human algorithm problem

7 When creativity meets code: The human algorithm problem

Trust is the new creative brief

8 Trust is the new creative brief

Arthur Sadoun on why Publicis is ‘winning’ and how ‘struggling’ rivals have dragged down agency valuations

9 Arthur Sadoun on why Publicis is ‘winning’ and how ‘struggling’ rivals have dragged down agency valuations

Five rules for crafting a high-impact festive campaign

10 Five rules for crafting a high-impact festive campaign

Related Articles

IAA Debates Chennai: Verdict - ‘There will be no real consumer connect, unless advertising is created specially for each South market’
Advertising
Feb 03, 2014
Campaign India Team

IAA Debates Chennai: Verdict - ‘There will be no ...

Video: IAA Debates Chennai – Should advertising be created specially for each South market?
Advertising
Mar 04, 2014
Radhika Joshi

Video: IAA Debates Chennai – Should advertising be ...

Srinivasan Swamy elected as AFAA's chairman
Advertising
Dec 01, 2021
Campaign India Team

Srinivasan Swamy elected as AFAA's chairman

Former CEO of BARC Partho Dasgupta granted bail
Media
Mar 02, 2021
Campaign India Team

Former CEO of BARC Partho Dasgupta granted bail

Just Published

Jill Kramer to replace Raja Rajamannar as Mastercard chief marketing, comms officer
Marketing
1 day ago
Diana Bradley

Jill Kramer to replace Raja Rajamannar as Mastercard...

Effective December 1, Rajamannar will step down after serving in the role for 12 years.

Publicis Groupe’s global chief production officer James Morris departs
Advertising
1 day ago
Lucy Shelley

Publicis Groupe’s global chief production officer ...

Morris joined the holding company in January 2024.

Jaguar Land Rover shortens pitch list to three as global review heats up
Advertising
1 day ago
Lucy Shelley

Jaguar Land Rover shortens pitch list to three as ...

Accenture Song, Omnicom, Publicis and WPP have been battling for the account.

Omnicom now ‘confident’ IPG deal will close in November as EU approval nears
Advertising
1 day ago
Gideon Spanier

Omnicom now ‘confident’ IPG deal will close in ...

European Union is the last remaining jurisdiction where Omnicom is poised to win approval.