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Thinkistan is the story of two contrasting characters slugging it out in the seductive, mad world of advertising. One is an English copywriter from a metropolis and the other, a Hindi copywriter from the heartland. Advertising man turned film-maker N Padmakumar 'Paddy', the creator of the series, tells Prasad Sangameshwaran of Campaign India that the making of the series was like setting up an agency of his own. Excerpts:
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