Thinkistan is the story of two contrasting characters slugging it out in the seductive, mad world of advertising. One is an English copywriter from a metropolis and the other, a Hindi copywriter from the heartland. Advertising man turned film-maker N Padmakumar 'Paddy', the creator of the series, tells Prasad Sangameshwaran of Campaign India that the making of the series was like setting up an agency of his own. Excerpts:
In the digital world, will the Math Men outdo the Mad Men in the talent sweepstakes? Our panel set out to answer that.
As the marketer exits Coca-Cola after seven years for DDB, Marketing charts campaigns that shaped the era of her leadership
While shocking and a bit gratuitous, Ginsberg’s response to the introduction of the IBM System/360 computer can be viewed as an underreaction to what computers (and technology, in the broader sense) would eventually do to the advertising industry, write Huge MD Michael Koziol.
Flavorpill's latest edition of Boldtype features the definitive 'Mad Men' reading list which covers many of the books that the characters in the TV series flick through.If you're a fan of the show or the period, check out the list here
For a change, we thought we’d give you some suggestions of DVDs to buy. All that we suggest are available on amazon.com.
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