Campaign India Team
Apr 17, 2008

I still don’t know what you’ll do on Friday…

Will you be watching the IPL inaugural match? Someone is playing someone else, but I don’t know who.Will you be watching a replay of the strategically slotted ICC World Twenty20 final on STAR Sports?Will you be bleary eyed after watching Chelsea play Everton on Friday 1.00 am as you want to be the first to know if Man U has pocketed the Barclay’s Premiership with three games in hand?Or will you be watching a soap on STAR Plus or Zee or Sony or Imagine or 9X or wherever?Or will you be watching a movie on the zillion movie channels?

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

3 hours ago

Meta’s India penalty turns spotlight on consent ...

As NCLAT upholds the INR 213 crore fine but scraps the data-sharing ban, the verdict redefines how privacy and dominance shape digital advertising strategy.

4 hours ago

How a bad brand name can kill future growth

Naming a brand needs science, not serendipity; blending a methodical approach, linguistics, semiotics, consumer psychology and strategic foresight.

5 hours ago

40% of agency executives see retail media as a ...

WARC's 'Future of Commerce Media' report pegs global retail media ad investment this year at $174.9 billion, up 13.7% year-on-year.

7 hours ago

Snapchat’s ad bet finds an ally in IAS as inbox ads ...

As it deepens its partnership with IAS for third-party verification, the social media platform is redefining chat as a measurable, brand-safe advertising frontier.