Campaign India Team
May 31, 2022

HiveMinds bags Kuvera's digital marketing mandate

Account won post a multi-agency pitch

HiveMinds bags Kuvera's digital marketing mandate
Madison World’s HiveMinds has won the digital marketing mandate for Kuvera, an investment platform.
 
The agency will be responsible for developing digital strategies and aims to drive the company to its next phase of growth. 
 
The account was won post a multi-agency pitch and will be handled by HiveMinds’ Bengaluru office. 
 
Gaurav Rastogi, founder and CEO, Kuvera, said, “At Kuvera we are creating a safe space to invest for every Indian. We believe that HiveMinds’ category understanding and strategy can really drive the next phase of our growth.”
 
Jyothirmayee JT, founder and CEO, HiveMinds, said, “Digital investment platforms are driving a sea change in the way Indians invest. Kuvera is riding this wave through product innovation, an agile platform and customer onboarding at scale. We’re happy to be associated with the team and look forward to creating new benchmarks in growth together.”
 
 
Source:
Campaign India

Related Articles

Just Published

4 hours ago

Itch you can’t ignore: Sebamed scratches at the truth

Its latest campaign takes a cheeky swipe at anti-dandruff clichés, spotlighting how itch—not just flakes—disrupts everyday moments.

8 hours ago

Not every Cannes Lion roars in real life

Amid Cannes backlash, a creative reckoning unfolds. Famous Innovations’ founder and chief creative officer wonders, where do bold ideas end and brand accountability begin in awards season?

11 hours ago

Cannes Lions tightens reins as AI blurs boundaries

After revoked wins and synthetic scandals, Cannes Lions introduces new integrity rules to verify claims and rein in AI misuse.

11 hours ago

Cultural ‘Tadka’ drives India’s most effective ads ...

Kantar’s Creative Effectiveness Awards show that when brands serve emotion with local flavour, consumers don’t just notice—they respond.