Campaign India Team
Apr 21, 2010

Has controversy overshadowed cricket in IPL-3?

Even as one types this, the ticker on NDTV states that Lalit Modi will not resign. This, after what has been a dramatic day of speculation surrounding the exit of the top boss of the billion dollar cricketing franchise that is the Indian Premier League. Modi's last appearance on camera saw him cool and confident as always, even as news channels relayed visuals ad nauseum of BCCI officials, politicians baying for his blood.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

'Central IPL sponsorships aren't as sexy as team partnerships'

1 'Central IPL sponsorships aren't as sexy as team partnerships'

Piyush Pandey dies at 70; the industry mourns a legend

2 Piyush Pandey dies at 70; the industry mourns a legend

Airtel Payments Bank’s ‘Safe Second Account’ urges digital caution

3 Airtel Payments Bank’s ‘Safe Second Account’ urges digital caution

Havas ‘could be interested’ to buy or partner with some of Dentsu’s international assets

4 Havas ‘could be interested’ to buy or partner with some of Dentsu’s international assets

Marketers shift focus from sparkle to substance at SMARTIES 2025

5 Marketers shift focus from sparkle to substance at SMARTIES 2025

AI’s double-click: More speed, less soul?

6 AI’s double-click: More speed, less soul?

When creativity meets code: The human algorithm problem

7 When creativity meets code: The human algorithm problem

Trust is the new creative brief

8 Trust is the new creative brief

Arthur Sadoun on why Publicis is ‘winning’ and how ‘struggling’ rivals have dragged down agency valuations

9 Arthur Sadoun on why Publicis is ‘winning’ and how ‘struggling’ rivals have dragged down agency valuations

Five rules for crafting a high-impact festive campaign

10 Five rules for crafting a high-impact festive campaign

Related Articles

From overs to overkill: IPL ads hit saturation point
Advertising
Jun 12, 2025
Abhishek Jain

From overs to overkill: IPL ads hit saturation point

IPL ads: High stakes, low recall, and smarter plays
Advertising
Apr 28, 2025
Vinita Bhatia

IPL ads: High stakes, low recall, and smarter plays

Bats, reels, and buys: The new IPL media mix
Advertising
Apr 17, 2025
Vinita Bhatia

Bats, reels, and buys: The new IPL media mix

IPL ads get a data makeover: What it means for brands
Advertising
Mar 07, 2025
Vinita Bhatia

IPL ads get a data makeover: What it means for brands

Just Published

Jill Kramer to replace Raja Rajamannar as Mastercard chief marketing, comms officer
Marketing
2 days ago
Diana Bradley

Jill Kramer to replace Raja Rajamannar as Mastercard...

Effective December 1, Rajamannar will step down after serving in the role for 12 years.

Publicis Groupe’s global chief production officer James Morris departs
Advertising
2 days ago
Lucy Shelley

Publicis Groupe’s global chief production officer ...

Morris joined the holding company in January 2024.

Jaguar Land Rover shortens pitch list to three as global review heats up
Advertising
2 days ago
Lucy Shelley

Jaguar Land Rover shortens pitch list to three as ...

Accenture Song, Omnicom, Publicis and WPP have been battling for the account.

Omnicom now ‘confident’ IPG deal will close in November as EU approval nears
Advertising
2 days ago
Gideon Spanier

Omnicom now ‘confident’ IPG deal will close in ...

European Union is the last remaining jurisdiction where Omnicom is poised to win approval.