Campaign India Team
Jul 09, 2019

Hari Krishnan joins TBWA as executive director

The agency is looking to merge data, creative and media together under 'disruption 2.0'

Hari Krishnan joins TBWA as executive director
TBWA India has announced the appointment of Hari Krishnan as executive director. The appointment follows the agency looking to merge data, experience design and communications planning as part of the agency’s new creative approach. 
 
Krishnan will lead the agency's operations in Delhi. Prior to this Krishnan was running an entrepreneurial venture in content. 
 
Govind Pandey, CEO, TBWA, said, “Hari joins at an exciting time when new-age leadership well-versed with creativity, media, digital, content and deep knowledgeable integration experience is a must. Hari’s rich and diverse experience will enhance TBWA’s unique offering and client partnerships to gain a greater share of the future.” 
 
Krishnan said, “The team at TBWA comprises a unique and diverse set of skills across data, digital, creative, tech and media. The added dimensions of data-led audience insights, powered by digital media innovation will supercharge our creative effectiveness. I am looking forward to this exciting opportunity”. 
 
In a career spanning 27 years he has also worked with JWT, Cheil, Grey, Bates, Ogilvy and Zenith.    
 
Source:
Campaign India

Related Articles

Just Published

18 hours ago

Opinion: Catching up with the crumbling cookie

The author states what he believes would be the impact of Google's latest move on consumers, brand advertisers, publishers, tech providers, agencies and the overall digital marketing ecosystem

1 day ago

Facebook clicks with millions of consumers across ...

Watch the film conceptualised by Taproot Dentsu here

1 day ago

Slice takes on rivals as Katrina Kaif gets fan to ...

Watch the film conceptualised by Wunderman Thompson

1 day ago

Creative and media deliver 'stronger performance' ...

Organic revenue decline of 7.5% in the last quarter of 2020 puts Havas in the middle of the holding companies to have reported so far