Campaign India Team
Jul 09, 2019

Hari Krishnan joins TBWA as executive director

The agency is looking to merge data, creative and media together under 'disruption 2.0'

Hari Krishnan joins TBWA as executive director
TBWA India has announced the appointment of Hari Krishnan as executive director. The appointment follows the agency looking to merge data, experience design and communications planning as part of the agency’s new creative approach. 
 
Krishnan will lead the agency's operations in Delhi. Prior to this Krishnan was running an entrepreneurial venture in content. 
 
Govind Pandey, CEO, TBWA, said, “Hari joins at an exciting time when new-age leadership well-versed with creativity, media, digital, content and deep knowledgeable integration experience is a must. Hari’s rich and diverse experience will enhance TBWA’s unique offering and client partnerships to gain a greater share of the future.” 
 
Krishnan said, “The team at TBWA comprises a unique and diverse set of skills across data, digital, creative, tech and media. The added dimensions of data-led audience insights, powered by digital media innovation will supercharge our creative effectiveness. I am looking forward to this exciting opportunity”. 
 
In a career spanning 27 years he has also worked with JWT, Cheil, Grey, Bates, Ogilvy and Zenith.    
 
Source:
Campaign India

Related Articles

Just Published

18 hours ago

IPG Mediabrands launches global ecommerce unit ...

In India Interactive Avenues - A Reprise Network Company will lead the ecommerce offering

23 hours ago

Twitter ad revenue bolstered by return of events

Advertisers return to Twitter as product launches and live events begin to resurface worldwide.

23 hours ago

Amazon triples net income, nears $100 billion in ...

International operations turned a profit of $407 million, while revenue for the company's 'other' category, which is mainly its advertising services, grew 50% year over year.

23 hours ago

Facebook ad revenue boosted by commerce uptick

APAC led user growth, as Mark Zuckerberg said Facebook benefits from people and businesses "relying" on its platforms to stay connected and make money during Covid-19.