Campaign India Team
Feb 23, 2011

GEC ratings: STAR Plus - Colors gap narrows

Sony stays ahead of SAB

GEC ratings: STAR Plus - Colors gap narrows

STAR PLus dropped, for the first time in the past few months, below the 300 GRP mark to deliver 299 GRPs (Week 8, TAM, HSM, CS4+), just 16 GRPs ahead of Colors at 283.

Zee TV delivered 210 GRPs.

Sony and SAB continued to do battle, delivering  143 and 134 GRPs respectively.

Imagine continued the disappointing run, dropping to 75 GRPs in the week in review. 

Source:
Campaign India

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