Otherwise, it's status quo
Colors' Bigg Boss' finale delivered 6.7 TVRs, the highest rating for a reality show since Jan 2010, helping the channel reach 296 GRPs (Wk 2, TAM, HSM, CS4+).
STAR Plus continued to rule with 379 GRPs.
Zee rose marginally to 232 GRPs while Sony dipped a tad to 168 GRPs.
SAB and Imagine, too, slid slightly to 138 GRPs and 76 GRPs respectively.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Account won post a multi-agency pitch
Watch the film conceptualised by Wunderman Thompson here
The agency's Mumbai office is handling the account
Posts from Boeing, Zomato, Realme and more...
