Advertising
Campaign India Team
Mar 07, 2016

Feb 2016 Agency Spotlight: Lowe Lintas

February was a busy month for Lowe Lintas. Campaigns of the 'Dekhte Hai' kind for Olx and the Vivo account win earn it a place in Campaign India's monthly 'Agency Spotlight'

Feb 2016 Agency Spotlight: Lowe Lintas
After a relatively quiet January, Lowe Lintas was back in the news this month for bagging the mandate for Vivo's 2016 IPL season. Several campaigns were on air too, with Olx's 'Dekhte Hai' and 'Never Have I Ever' for Fastrack standing out.
 
 
 

(This article first appeared in the 4 March 2016 issue of Campaign India)
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

2 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

3 Birla Opus Calista showcases stain resistance in new campaign

Adani seeks single agency for INR 600-crore media overhaul

4 Adani seeks single agency for INR 600-crore media overhaul

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

5 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

6 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Johny Lever features in KFC’s new Feastival campaign

7 Johny Lever features in KFC’s new Feastival campaign

How Perfetti’s marketing formula endures amid India’s changing tastes

8 How Perfetti’s marketing formula endures amid India’s changing tastes

India’s quick commerce surge exposes a discipline gap for marketers

9 India’s quick commerce surge exposes a discipline gap for marketers

Winners of Agency of the Year 2025-South Asia announced

10 Winners of Agency of the Year 2025-South Asia announced

Related Articles

When your ex gets married, Fastrack has you covered
Advertising
Feb 20, 2025
Vinita Bhatia

When your ex gets married, Fastrack has you covered

Fastrack urges youth to never have a 'Never have I ever' moment
Advertising
Feb 22, 2016
Campaign India Team

Fastrack urges youth to never have a 'Never have I ...

Axis Bank goes the extra mile for its customers
The Work
Sep 05, 2022
Campaign India Team

Axis Bank goes the extra mile for its customers

Just Published

Publicis turns 100: history, family, warrior spirit and a huge cake at Paris party
Advertising
2 hours ago
Gideon Spanier

Publicis turns 100: history, family, warrior spirit ...

Campaign reports from centenary bash for French agency group.

Omnicom warns staff in-office requirement will ‘increase over time’
Advertising
3 hours ago
Will Green

Omnicom warns staff in-office requirement will ...

The in-office policy was updated in November, when Omnicom acquired Interpublic Group.

IPL’s ecosystem value dropped 20% in 2025: Brand Finance
Marketing
4 hours ago
Campaign India Team

IPL’s ecosystem value dropped 20% in 2025: Brand ...

Despite this, the IPL set a groundbreaking online broadcasting record, with over 384.6 billion minutes of watch time.

Reimagining creative work through the new labour codes
Advertising
5 hours ago
Girish Rowjee

Reimagining creative work through the new labour codes

The codes do not limit creativity. Rather, it helps unlock it–consistently, ethically, and at scale.