Campaign India Team
Dec 30, 2011

Equinox Films' Top 10 TVCs of 2011

WATCH the production house's commercials that made the cut

Equinox Films' Top 10 TVCs of 2011

Equinox Films has shared its Top 10 commercials from 2011. As the production house said, "Here's to another year of surprising ourselves. Our Top 10 from last year. (Not in order of priority or popularity). Now with Naren with us, we hope to have our top 20 next year."

Have a look at the commercials that made the cut:

Hippo Round Round Munchies

<iframe width="400" height="300" src="http://www.youtube.com/embed/hNCTN0r6g34?rel=0" frameborder="0" allowfullscreen></iframe>

Credits:
Agency: Creativeland Asia
Creative team: Sajan Raj Kurup, Vikram Gaikwad, Anu Joseph, Huzefa Kapadia and Maria Iqbal
Account management: Jay Gala
Production house: Equinox Films
Director: Ram Madhvani

Coca-Cola 'Diwali'

Credits:
Client: Coca Cola
Agency: McCann Erickson
Regional creative director Asia Pacific: Prasoon Joshi
Executive creative director: Rahul Mathew
Senior creative director: Akshay Kapnadak
Strategic planning: Jitender Dabas
Client servicing: Ashish Bahl
Director: Ram Madhvani
Production house: Equinox Films

Zee TV 

Credits:
Client: Zee TV
Agency: Draftfcb Ulka
Production house: Equinox Films
Director: Ram Madhvani

Bisleri 'Monster'

Credits:

Client: Bisleri
Agency: Publicis Red Lion
Creative team: Elsie Nanji, Tanuja Goyal
Production house: Equinox Films
Director: Ram Madhvani
Visual effects: Tata Elxsi

Tata Nano 'Theme'

Credits:

Client: Tata Motors
Agency: Rediffusion Y&R
Production house: Equinox Films
Director: Ram Madhvani

Asian Paints 'Bird'

Credits:

Agency: Ogilvy & Mather
Client: Asian Paints
National creative director: Abhijit Avasthi
Creative directors: Pradyumna Chauhan & Mahesh Gharat
Writers: Pradyumna Chauhan & Mahesh Gharat
Account management: Deepika Tiwari, Tulsi Choksi
Account planning: Kawal Shoor, Neeraj Bassi
Director: Ram Madhvani
Production house: Equinox
Producer: Manoj Shroff
Music: Samiruddin

Base Batteries

Credits:

Client : Base Batteries
Agency : Mudra Bangalore
Creative : Carl Savio CD
Servicing : Royce George and Shrikant Srinivasamoorthy
Production House : Equinox Films
Excecutive Producer : Manoj Shroff
Director : Deb Medhekar

Airtel

Credits:

Credits:
Client: Airtel
Agency: Taproot
Agency team: Agnello Dias, Santosh Padhi, Taproot creative team
Production house: Equinox Films
Director: Ram Madhvani
Music: Ram Sampath, Amitabh Bhattacharya (Omgrown Music)
Media agency: Madison

Docomo 'Baby' and 'Coconut Tree'

Client: Tata Docomo
Agency: Draftfcb Ulka
Production house: Equinox Films
Director: Ram Madhvani

Greenply

Credits
Client: Greenply
Agency: Lowe Lintas     
Creative team: R. Balki, Amer Jaleel, Shriram Iyer, Neeraj Singh and Rishi Chandana
Business:  Syed Amjad Ali, Hindol Purkayastha, Gaurav Pathak
Production House: Equinox
Director: Ram Madhvani

Source:
Campaign India

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