The Global Effie Index for 2021 has been released. The list identifies and ranks the most effective agencies, marketers and brands by analysing finalist and winner data from more than fifty national and regional Effie Award competitions.
McCann Worldgroup's Gurugram office was ranked fifth among the 'most effective agencies' list. Ogilvy's Mumbai office followed at number six, while MullenLowe Lintas' Mumbai office was ranked seventh.
The Womb was the only agency from India which was on list of the 25 'Most Effective Independent Agencies' and was ranked number seven.
McCann Worldgroup was ranked the 'Most Effective Agency Network', while McDonald's was the 'Most Effective Brand'.
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