After the Founder's Day party held on February 1, 2011, for current and former employees of the Draftfcb Ulka Group, the next 50th year celebration was held on the night of February 15, 2011, at the Trident in Mumbai. An exclusive cocktail and dinner for clients and senior executives from the Group's agencies in India, the night also had Laurence Boschetto, chief executive officer and president, Draftfcb, in attendance.
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