Disney Star appoints Ajit Varghese

Disney Star has announced the appointment of Ajit Varghese as head of network advertising sales. 

 

He will be responsible for the overall advertising revenues of the network's television and digital businesses and for driving growth through transformative sales and channel strategies, creating alliances and business development. 

 

He will report to K Madhavan, president and country manager, Disney Star. 

 

Varghese was chief commercial officer, ShareChat and Moj.

 

Madhavan said, “Ajit is a highly respected and well-regarded professional within the advertising and marketing fraternity. I am confident that under his leadership, we will be able to unlock significant value and create more opportunities to further grow our market leadership." 

 

Varghese said, “The advertising market in India has already crossed Rs 100,000 crore and is expected to be among the fastest growing in the world this year. This, combined with Disney Star’s status as the Country’s leading Media & Entertainment Company, allows for tremendous opportunities by which we can create ground-breaking solutions to drive growth for our clients. I keenly look forward to being a part of a great company, best-in-class content and a superb team." 

 

In a career spanning over 27 years, he has also worked with Wavemaker and Madison World.