Dentsu International has announced the creation of a new market leadership role of chief client officer in India and elevated Narayan Devanathan to this position.
Devanathan was CEO, dentsu Solutions, president, strategy and integration, dentsu India, as well as Apac lead for strategy and consulting, dentsu Creative.
He will report to Peter Huijboom, global CEO, media and global clients and interim co-CEO, India, till dentsu India recruits its CEO. His mandate is to drive client-centric solutions and will partner Amit Wadhwa (CEO – creative service line), Divya Karani (CEO – media service line) and Anubhav Sonthalia (CEO – CXM service line).
Hujiboom said, “India is a key part of the global dentsu story, and Narayan, in turn, is a key member of the India leadership team. As we embark on the next leg of the dentsu India 2.0 journey, he will be focusing his energy, expertise and experience in helping bring together the capabilities of 3,200+ dentsu talents seamlessly, to make dentsu our clients’ partner of choice. With this appointment as chief client officer for India, Narayan will be moving away from his other roles in India and Apac with immediate effect.”
Devanathan added, “Transformation is easier said than done, but like integration, it’s a process. What matters most are the outcomes. Through relentless customer-centricity, outcome-driving solutions and next practice consulting, our aim for dentsu India 2.0 is not just to transform ourselves but to transform our clients’ business-sustainably, for good. To this end, we will deploy the power of creativity, a consummate understanding of people and data, and keep our eye on the only prize that matters: meaningful progress for our clients, their customers, and society. To me, this is what my new role as chief client officer means. And this will be my only focus.”