Campaign India Team
Mar 29, 2011

Creative Abbys 2011: Shortlists out for 6 more categories

Integrated Advertising, Ambient Media, Out Of Home Single, Radio, Radio Craft and Design are the categories

Creative Abbys 2011: Shortlists out for 6 more categories

Ad Club Bombay has released the shortlists for 6 more categories - Integrated Advertising, Ambient Media, Out Of Home Single, Radio, Radio Craft and Design.

In Integrated Advertising, a total of 15 entries have been shortlisted. Of these, Ogilvy & Mather has the maximum shortlists of 5, 2 of which are for Vodafone. McCann has 2 shortlisted entries, while Creativeland Asia, Contract, Ideas@work, Leo Burnett, Mudra, Bennett, Coleman & Company, Bates 141 and Grey all have 1. 
 
76 entries have been shortlisted in Ambient Media. Ogilvy & Mather leads the pack with 18, Mudra follows with 14 and McCann has 12, Grey and Contract have 6 each.
 
More than 400 entries have been shortlisted in the category Out Of Home Single. Mudra has 89 shortlists, McCann has 65, Ogilvy & Mather has 58, Bates 141 has 49 and Contract has 31.
 
Design has 72 shortlisted entries. Leo Burnett leads with 16, of which 10 are for their Gandhiji font. After that, Mudra has 6, Ideas@work and Ogilvy & Mather have 5 each, JWT has 4, and Bates 141, Grandmother India Design, Contract and Creativeland Asia have 3.    
 
Of the 91 shortlisted entries in Radio, Mudra has 21, MCann has 19, Leo Burnett has 15, Ogilvy & Mather has 10 and Creativeland and Contract have 5 each. 
 
Radio Craft has 10 shortlisted entries. Lingo India has 7, including 2 for itself, Menwhopause has 2 for McDonalds, and 92.7 BIG FM has 1 for Signal Music.
 
For the complete list of shortlisted entries, go to www.adclubbombay.com
Source:
Campaign India