Campaign India Team
Dec 02, 2009

Colors stays on top; STAR Plus, Zee trade places

Colors looked on course to end the year in the number one position as it totted up 322 GRPs in Week 48 (TAM, HSM, CS 4+), down slightly from their 330 GRP score last week. STAR Plus moved back into the number two slot with 253 GRPs, a nose ahead of Zee at 251 GRPs. Sony at 188 GRPs was almost unchanged. NDTV Imagine dropped to 103 GRPs while SAB was steady at 78 GRPs.Track GECs' performance in 2009:

Colors stays on top; STAR Plus, Zee trade places

Colors looked on course to end the year in the number one position as it totted up 322 GRPs in Week 48 (TAM, HSM, CS 4+), down slightly from their 330 GRP score last week.
 
STAR Plus moved back into the number two slot with 253 GRPs, a nose ahead of Zee at 251 GRPs.
 
Sony at 188 GRPs was almost unchanged. NDTV Imagine dropped to 103 GRPs while SAB was steady at 78 GRPs.

 

Source:
Campaign India

Related Articles

Just Published

2 days ago

80% Indian shoppers discover new products through ...

Influencers, short-form videos, and messaging have been disrupting how offline retailers sell and scale in India, finds latest study by Meta.

2 days ago

Adobe launches ad making tool for small businesses

Adobe Express for ads supports ad creation for major digital platforms.

2 days ago

Hiroshi Igarashi: ‘Without diversity, creativity ...

Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range of topics relating to creativity and business. Today, it’s the turn of Dentsu’s Hiroshi Igarashi.

2 days ago

From likes to legality: IIGC’s Code of Standards ...

SOUNDING BOARD: With formal contracts, content guardrails, and a taskforce, India’s influencer space has entered a new phase of accountability.