Colors continued to lead the GEC stakes in Week 6 with 318 GRPs (TAM, HSM, CS 4+) even as STAR Plus and Zee TV traded ranks. STAR Plus bounced back with 303 GRPs while Zee slid to 261. Sony was steady at 169 GRPs while NDTV Imagine jumped to 104. SAB maintained status quo at 82 GRPs. Track GECs' performance in 2010:
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Every now and then, a marketing trend emerges that rapidly influences brands and compels them to join the bandwagon.
Direct-to-Home (DTH) satellite television provider Dish TV Group has entered into a partnership with Amazon Prime to offer Prime Lite benefits to eligible customers across its entire ecosystem.
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OpenAI’s failings have called for more regulation and safeguards from tech companies and governments alike.
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New research shows that these users are spending approximately 36% more time on sites compared to those referred by Google.
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