Campaign India Team
Feb 10, 2010

Colors remains on top

Colors continued to lead the GEC stakes in Week 6 with 318 GRPs (TAM, HSM, CS 4+) even as STAR Plus and Zee TV traded ranks. STAR Plus bounced back with 303 GRPs while Zee slid to 261. Sony was steady at 169 GRPs while NDTV Imagine jumped to 104. SAB maintained status quo at 82 GRPs. Track GECs' performance in 2010:

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

2 days ago

OpenAI hires creative leadership from Google and Apple

Julia Hoffmann and Andrew McKechnie join the ChatGPT parent in new roles.

2 days ago

Why L’Oréal’s CMO is betting on startups to keep ...

To maintain its leadership in the rapidly evolving beauty tech space, L’Oreal is partnering with startups to accelerate innovation, deliver personalised beauty experiences, and pioneer new technologies.

2 days ago

Schneider Electric’s case for being a local global ...

Global marketing director Richa Khera explains how the India-born ‘Green Yodha’ platform scales globally by tightening cultural guardrails and letting employees, not brand scripts, carry sustainability narratives.

2 days ago

How brands can have their (plum) cake and eat it too

A recent Kantar analysis found that very few festive ads succeed in delivering both cultural warmth and clear brand impact.