zee

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Blog: The rise and rise of Free Dish
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Apr 16, 2019
Sandeep Goyal

Blog: The rise and rise of Free Dish

Dangal TV continues at No.1, with more than a little help from DD Free Dish. How will the future pan out. The author paints a scenario.

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Pick of the week: Zee
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Nov 02, 2017
Campaign India Team

Pick of the week: Zee

On its silver jubilee, ZEE's golden gesture to its competition stands out

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Comment: The contrasting approach of Punit Goenka's Zee
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Nov 01, 2017
Campaign India Team

Comment: The contrasting approach of Punit Goenka's Zee

When the burger wars are out in the open, the broadcasting business makes peace

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Pick of the week: Zee and Isha Foundation's 'Rally for Rivers'
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Sep 21, 2017
Campaign India Team

Pick of the week: Zee and Isha Foundation's 'Rally for Rivers'

The films conceptualised by Lowe Lintas stands out

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Zee salutes the army behind the army
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Apr 03, 2017
Campaign India Team

Zee salutes the army behind the army

Watch the film made by FCB Ulka here

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The rapid rise of Free to Air channels: FICCI-KPMG report
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Mar 21, 2017
Campaign India Team

The rapid rise of Free to Air channels: FICCI-KPMG report

Advertising revenues of the FTA genre set to double in a year’s time, but the genre could cannibalise subscription revenues

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