Media
Campaign India Team
Jul 28, 2010

Colors jumps to 11 GRPs behind STAR Plus

Colors' improved performance and STAR Plus' slight slip saw the gap between the two come down to just 11 GRPs in week 30. Colors was at 312 GRPs (TAM, HSM, CS 4+), up from 291 GRPs in the previous week, with STAR Plus still the leader in the GEC stakes at 323 GRPs, down from 356 GRPs. Sony was up 27 GRPs to 162, while Zee slid to 227 GRPs from 252. SAB, at 91 GRPs, stayed ahead of Imagine with 86 GRPs.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Apollo Tyres replaces Dream11 as Team India jersey sponsor

1 Apollo Tyres replaces Dream11 as Team India jersey sponsor

Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

2 Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

3 GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

Arjun Kapoor’s meme face becomes ‘Call Me Chunky’s’ ace

4 Arjun Kapoor’s meme face becomes ‘Call Me Chunky’s’ ace

Jonty Rhodes dives into cashback chase

5 Jonty Rhodes dives into cashback chase

AI’s double-click: More speed, less soul?

6 AI’s double-click: More speed, less soul?

Nike flips the script: From action to intention

7 Nike flips the script: From action to intention

Kia's Sonet embarks on a journey of uncharted thrill

8 Kia's Sonet embarks on a journey of uncharted thrill

Retail One kiosks put Nestlé’ Professional’s growth recipe to test

9 Retail One kiosks put Nestlé’ Professional’s growth recipe to test

Eknath Shinde's message to advertising, marketing and media professionals

10 Eknath Shinde's message to advertising, marketing and media professionals

Related Articles

GEC Ratings: Sony drops points but retains second position
Media
Sep 14, 2011
Campaign India Team

GEC Ratings: Sony drops points but retains second ...

Week 40: Star Plus climbs, Colors slips
Media
Oct 06, 2010
Campaign India Team

Week 40: Star Plus climbs, Colors slips

Week 35 Ratings: STAR Plus stays on top
Media
Sep 01, 2010
Campaign India Team

Week 35 Ratings: STAR Plus stays on top

STAR Plus holds on to top slot in Hindi GEC ratings
Media
Sep 22, 2010
Campaign India Team

STAR Plus holds on to top slot in Hindi GEC ratings

Just Published

Dream11 pivots to free-to-play model amid regulatory churn
Advertising
5 hours ago
Campaign India Team

Dream11 pivots to free-to-play model amid regulatory...

It has signed on advertisers like Swiggy, Astrotalk and Tata Neu, experimenting with campaign formats to target younger, mobile-first fans and seasoned cricket audiences.

AI agents collapse the wall between marketing and CX
Marketing
5 hours ago
Apurv Agrawal

AI agents collapse the wall between marketing and CX

From HUL’s virtual try-ons to Zepto’s AI personas, brands and agencies face new roles as machines reshape leadership and trust.

When MRI becomes a marketing brief
Advertising
5 hours ago
Campaign India Team

When MRI becomes a marketing brief

Siemens Healthineers’ ‘Knowing is Comforting’ campaign tackles Scanxiety by demystifying diagnostic scans through regional storytelling and tech-driven patient reassurance.

Saransh Goila partners with Ember, choosing equity over endorsement in cookware play
Marketing
5 hours ago
Vinita Bhatia

Saransh Goila partners with Ember, choosing equity ...

The celebrity chef joins the cookware brand as investor-partner, steering innovation and marketing in a category dominated by rival chef brands and reliant on costly traditional media.