Campaign India Team
Nov 11, 2009

Clarification: ITC Vivel Ultra Pro shampoo business

In Campaign India's issue dated 5 November, we carried a feature 'Taproot, BBDO: A Year On' which said that Taproot India has bagged the ITC Vivel Pro Ultra Pro Shampoo business. Law & Kenneth has sent a clarification on the news item which reads thus:

Clarification: ITC Vivel Ultra Pro shampoo business

In Campaign India's issue dated 5 November, we carried a feature 'Taproot, BBDO: A Year On' which said that Taproot India has bagged the ITC Vivel Pro Ultra Pro Shampoo business. Law & Kenneth has sent a clarification on the news item which reads thus:

 
"For the record, Law & Kenneth India would like to clarify that it is still the agency and continues to be the agency for ITC Vivel Ultra Pro Shampoo. However, Taproot India has worked on a project for the mentioned brand. All communication duties on this particular brand still rest with Law & Kenneth India," said Jiten Bhagat, vice president, Law & Kenneth Kolkata.

 

Source:
Campaign India

Related Articles

Just Published

5 hours ago

Adgcraft’s new AI vertical bets on India’s ...

As India doubles down on AI, Adgcraft positions itself to shape the narrative for the country’s tech-first future.

6 hours ago

Good Morning Films wins big at CIFCA 2025

Campaign India’s Film Crest Awards spotlight standout work in ad and corporate films, judged for craft, execution, and storytelling.

12 hours ago

Where are India’s women at the global table?

Despite talent and tenacity, Women Inspiring Network’s founder rues that Indian women remain underrepresented on global stages like Cannes and Davos. Networks, not just skills, are the missing link.

1 day ago

Amazon’s Beautyverse blends content, commerce and ...

With creators, AI tools and Prime Day synergy, the ecommerce platform is crafting a conversion-first beauty playbook for India’s digital-first consumers.