Cheil India has announced the appointment of Moosa Khan as head of digital (creative) and Nitin Pradhan as senior ECD.
The duo will report to Sagar Mahabaleshwarkar, CCO, Cheil WW Inndia.
Khan moves from Dentsu Webchutney where he was creative director - copy. Pradhan was head of creative, Publicis Delhi.
Atika Malik, COO, Cheil WW India, said, “We are the agency of now where creativity is inspired by technology. I am extremely happy that Moosa and Nitin will add their digital capability, creativity and energy to Cheil. I look forward to working closely with them to inspire new ideas and solutions for our progressive brands. For 15 years Cheil in India has provided brand solutions across retail, experiential, digital and communication to transform our client’s businesses. They will be a great asset to our creative strength and we welcome them warmly into the Cheil family."
Mahabaleshwarkar said, “I am delighted to welcome Moosa and Nitin to our team. Both of them are exceptional creative talents to have on board. While Moosa has immense understanding of new age digital media, Nitin is a fantastic creative talent with great ability of storytelling. Most importantly, we all have a shared passion for creative excellence and digital innovation. With these beliefs firmly at the heart, Moosa and Nitin will be a tremendous asset to our bold creative ambitions. Wait and watch as magic happens."
Khan said, “Cheil has the grit of an advertising agency and the hunger of a tech company, with a roster of clients and talent to match. This makes for an exciting future fueled by tech and creativity. I look forward to being a part of this evolution.”
Pradhan added, “Cheil has the collective capability to offer the best to the clients, which is truly incredible. I am excited to be working with so many incredibly talented and diverse people. I look forward to adding value through my creativity and making a difference to the people and clients around us. ”
In a career spanning 10 years, Khan has also worked with Madison, TBWA and Jack in the Box Worldwide.
Pradhan's career of 17 years has seen him have stints with Ogilvy, JWT, McCann and Leo Burnett.
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