Cheil India has bagged the integrated communication duties for Tata Consultancy Services. The account was won following a multi-agency pitch.
Rajashree R, chief marketing officer, TCS, said, “We look forward to working with the creative talent at Cheil. The association will strengthen our efforts to amplify the growth and transformation stories from TCS.”
Sanjeev Jasani, chief operating officer, Cheil India, added, “TCS is a great brand to work on and we are super excited that we have a chance to partner with them. We look forward to changing the trajectory of their businesses and connecting them closely with their customers.”
Part of the Tata Group, Tata Consultancy Services is an IT services, consulting and business solutions organisation.