Campaign India Team
Mar 18, 2019

CarDekho assigns media mandate to OMD

Agency assigns a dedicated team in Gurugram to handle the account

CarDekho assigns media mandate to OMD
CarDekho appointed OMD India to manage its offline media duties. The agency's Gurugram office has assigned a specialised team for the portal.
 
Gaurav Mehta, CMO, CarDekho, said, “We were highly impressed by OMD’s advanced capabilities in data and analytics, and how they were used to connect our platform with new, relevant audiences. We look forward to working with the team going forward on driving fresh growth for CarDekhoGroup and continuing its success story in India.”
 
Priti Murthy, CEO, OMD India, said, “We are excited to partner with CarDekho and help them, as well as their consumers, make better decisions, faster through the value of precision marketing,” Our mutual passion for business effectiveness is our common ground and we look forward to collaborating on new media solutions that unlock fresh growth for the platform and ultimately deliver stronger business outcomes”.
 
Source:
Campaign India

Related Articles

Just Published

19 hours ago

WPP's 'pretty grim' profit warning: stock market ...

Analysts assessed whether further downgrades will be a broader industry issue.

19 hours ago

Green isn’t a colour — it’s a claim you prove

As eco-fatigue sets in, brands faking green credentials risk losing more than trust — they risk losing the plot entirely.

1 day ago

Scroll less, sniff out the truth first

Bark Out Loud’s new campaign warns pet parents: don’t swap science for social hearsay when it comes to pet care.

1 day ago

Influence, interrupted: How India’s creator economy ...

From content to commerce, influencer marketing in India is maturing into a data-led, tech-sustained, outcome-driven growth engine.