Campaign India Team
Jun 23, 2009

Cannes Lions: No show for India in Direct Lions

After  winning a Grand Prix in the Direct Lions category last year, its safe to assume that one expected to see a good performance from India in this category this time around as well. India, however, did not bag even a single metal this year in Direct, which was a big disappointment.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

2 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

3 Birla Opus Calista showcases stain resistance in new campaign

Adani seeks single agency for INR 600-crore media overhaul

4 Adani seeks single agency for INR 600-crore media overhaul

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

5 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

6 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Johny Lever features in KFC’s new Feastival campaign

7 Johny Lever features in KFC’s new Feastival campaign

How Perfetti’s marketing formula endures amid India’s changing tastes

8 How Perfetti’s marketing formula endures amid India’s changing tastes

India’s quick commerce surge exposes a discipline gap for marketers

9 India’s quick commerce surge exposes a discipline gap for marketers

Winners of Agency of the Year 2025-South Asia announced

10 Winners of Agency of the Year 2025-South Asia announced

Related Articles

Cannes Lions tightens reins as AI blurs boundaries
Advertising
Jul 11, 2025
Vinita Bhatia

Cannes Lions tightens reins as AI blurs boundaries

Cannes Lions responds to criticism regarding inaccessible stage
Advertising
Jul 01, 2025
Charlotte Rawlings

Cannes Lions responds to criticism regarding ...

India’s six-pack makes Cannes Lions shortlist jury cut
Advertising
May 09, 2025
Campaign India Team

India’s six-pack makes Cannes Lions shortlist jury cut

'If it doesn’t entertain, don’t even enter': Valerie Madon on films, humour, and the power of purpose at Cannes Lions
Advertising
Jun 27, 2025
Nikita Mishra

'If it doesn’t entertain, don’t even enter': ...

Just Published

How Maitri Advertising's Deep Southern Roots Are Redefining Regional Creative Work
Advertising
59 minutes ago
Campaign India Team

How Maitri Advertising's Deep Southern Roots Are ...

The independent agency's culturally rooted approach to South Indian markets earns recognition with campaigns for Asianet, Bigg Boss Malayalam, and MyG.

Jasprit Bumrah fronts Streax campaign highlighting fast grooming performance
Advertising
1 hour ago
Campaign India Team

Jasprit Bumrah fronts Streax campaign highlighting ...

Streax has partnered with Jasprit Bumrah to promote its quick-application shampoo hair colour through a campaign focused on speed and confidence.

AdCounty Media introduces OpsisAds to advance AI-led mobile advertising
Advertising
2 hours ago
Campaign India Team

AdCounty Media introduces OpsisAds to advance ...

The mobile-first advertising platform is designed to support user acquisition, revenue optimisation and global scale through AI-driven technologies.

Rajkummar Rao and Traya underline internal health for lasting hair growth
Advertising
3 hours ago
Campaign India Team

Rajkummar Rao and Traya underline internal health ...

The new campaign focuses on the importance of internal health in addressing long-term hair loss concerns.