Campaign India Team
Feb 09, 2024

Campaign India Marcomverse: In conversation with Asha Kharga

Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting a fortnightly podcast for Campaign India

Campaign India Marcomverse: In conversation with Asha Kharga
Joining us in this episode of Marcomverse is Asha Kharga, chief customer and brand officer, member of the group executive board of the Mahindra Group.
 
In this episode, along with a talk about the current state of affairs at Mahindra, Kharga takes us down memory lane with a 79-year old print ad.
 
 
 
She also discusses the difference between product and corporate marketing, risk management and more. 
 
Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting the series for Campaign India.
 
Tune into the episode here:
 

 

 

 

 

 

 

Source:
Campaign India

Related Articles

Just Published

8 hours ago

24 hours with... Vinay Singh

Catch up with Vinay Singh, co-founder of digital marketing agency Digixpressions, as he takes us through what a day in his life looks like.

10 hours ago

Digital Personal Data Protection Act: Marketing's ...

While presenting challenges in terms of compliance and data management, the Act also offers marketers opportunities to build trust, enhance data quality, and innovate in data handling practices.

10 hours ago

Dept taps spatial tech to grow client base in ...

With few splashy pitch wins to speak of, the Carlyle Group-backed firm is content to steer its APAC acquisitions to solving product and tech solutions for clients as it edges closer to taking the company to market. Campaign sits down with Dept's leaders to find out more.

12 hours ago

WPP appoints new global CEO of GroupM as Christian ...

GroupM leadership shake-up to be effective from September this year.