Campaign India Film Crest Awards 2023: Good Morning Films bags top honours

Good Morning Films won the ‘production house of the year’ title at the first edition of the Campaign India Film Crest Awards. Winners were announced on 27 July through an event in Mumbai.

 

Good Morning Films won a Grand Prix, seven Gold, two Silver and four Bronze metals. The Grand Prix came in the ‘Casting and Performance’ category for Hindustan Times’ ‘Motherhood’ film. The entry also won Gold in the ‘Production Design/Art Direction’ category. Other Gold wins included two for Coke Studio Bharat (Original Score – Jingle and Production Design/Art Direction), Bournvita’s ‘The Boy Who Failed’ (Casting and Performance) and Project Nanhi Kali’s ‘The Tale of Two Lajjos’ (Casting and Performance). The team of Shashanka Chaturvedi (Director) Robin D'cruz and Vikram Kalra (Producers) bagged a Gold each in the ‘People’ category for best films in the ‘Banking, Insurance and Agriculture’ category and ‘Lifestyle’ category.

 

Corcoise Films finished second among the production house tally with a total of five wins, three of which were Gold. Its film for Sprite titled ‘ATM’ won Gold in the ‘Casting & Performance’ category. There were two Gold wins in the ‘People’ category as the team of Vishesh Krishnamoorthy, (Director) Cyrus Pagdiwala (Executive Producer) and Bhavin Gajria (Producer) won best film in the ‘Automotive’ category for Ashok Leyland’s ‘Truck’, and in the E-commerce category for Myntra’s ‘BFF’.

 

Bang Bang Films also finished second in terms of points, with two Gold, three Silver and a Bronze win. The Gold wins were in the ‘People’ category for Ryan Mendonca (Director) and Roopak Singh Saluja (Producer) for ‘Best Film – FMCG (Ustraa – Bring out the Swag)’ and ‘Best Film – Food & Beverages’ (Cadbury Gems – Opera).

 

LoudMouth Films was next on the list with two Gold, two Silver and a Bronze. All the wins came for Zee5’s ‘Blurr music video for Nishana’.

 

Kitchen.Video also bagged two Gold wins for Britannia Pure Magic’s ‘Meditation’ film in the ‘Grading’ and ‘Visual Effects/CGI’ categories. The production house also won a Bronze and Silver each.

 

Cutawayy Films, Equinox Films, Jamic Films and Qisse Films bagged a Gold each.

 

Cutawayy Films’ Monica G Gambhir (Director) and Gaurrav Dhar (Producer) bagged Gold for ‘Best Film in the Healthcare and Pharmaceutical’ for Tata Trusts’ ‘Kaise Ka Cancer’.

 

Equinox Films’ Deb Medhekar (Director) and Manoj Shroff (Producer) won Gold for ‘Best Film in the Animation’ category for Infosys’ ‘Pride’ film. 

 

Jamic Films’ Shirish Daiya (Director) Mekala Krishnaswamy and Akshay Uchil (Producers) won Gold in the ‘Best Film – Household’ category for Asian Paints’ ‘Wedding’ film. 

 

Qisse Films’ Luv Kalla (Director) and Richa Maheshwari (Producer) won Gold in the ‘Best Film Education - Including EdTech’ category for Scaler’s ‘The Heist’.

 

Campaign India partnered with ASAP (Association of Advertising Producers) and Joshua Tree Films for the first edition of the awards.

 

All the winners:

 

Category	Sub Category	Production House	Campaign Brand	Campaign Title
Production	Best Film (Director & Producer) - Animation	Equinox Films	Infosys	Infosys - Pride Campaign
Best Direction	Best Film (Director & Producer) - FMCG	Bang Bang Films	Ustraa	Ustraa - Bring Out The Swag
Best Direction	Best Film (Director & Producer) Automotive	Corcoise Films	Ashok Leyland	Ashok Leyland - Truck
Best Direction	Best Film (Director & Producer) Banking, Insurance & Agriculture	Good Morning Films	Marico	Parachute Kalpavriksha - The Farmer
Best Direction	Best Film (Director & Producer) Beverages & Food	Bang Bang Films	Cadbury Gems	Gems - 'Opera'
Best Direction	Best Film (Director & Producer) Education - Including EdTech	Qissé Films	Scaler Academy	Scaler "The Heist"
Best Direction	Best Film (Director & Producer) Health care & pharmaceuticals	Cutawayy Films	Tata Trusts	Kaise Ka Cancer
Best Direction	Best Film (Director & Producer) Household products	Jamic Films	Asian Paints	Wedding
Best Direction	Best Film (Director & Producer) Lifestyle	Good Morning Films	Jio Cinema	WPL - Tera Naam
Production	Best use of celebrity in a film	Corcoise Films	Livspace	Livspace - Room for more
Production	Best use of celebrity in a film	Breathless Films	Disney+Hotstar	D+HS SRK FILM 1
Production	Best use of celebrity in a film	Bang Bang Films	Britannia 50-50	Britannia 50-50 - 50% Desi, 50% Videshi - Ravi Shastri
Production	Casting & Performance	Little Lamb Films	Hindustan Uni Lever	Bin Boy
Production	Casting & Performance	Corcoise Films	Sprite	Sprite - ATM
Production	Casting & Performance	Superfly Films	Tanishq	The Interview
Production	Casting & Performance	Bang Bang Films	Adda52	Adda52 - Khel Jao
Production	Casting & Performance	Good Morning Films	Hindustan Times	Hindustan Times - Motherhood
Production	Casting & Performance	Good Morning Films	Bournvita	The Boy Who Failed - By Bournvita
Production	Casting & Performance	Good Morning Films	Clinic Plus	Clinic Plus - Meri Beti Strong
Production	Casting & Performance	Good Morning Films	Project Nanhi Kali - by KC Mahindra Education Trust	The Tale of Two Lajjos
Production	Cinematography	Another Idea	Royal Enfield	Ready. Set. Scram!
Production	Cinematography	Corcoise Films	Ashok Leyland	Ashok Leyland - Truck
Production	Cinematography	LoudMouth Film	Blurr	Nishana - Blurr Music Video
Production	Cinematography	Good Morning Films	Marico	Parachute Kalpavriksha - The Farmer
Production	Cinematography	Good Morning Films	Bajaj Pulsar N160	Bajaj Pulsar N160
Production	Cinematography	Good Morning Films	Coke Zero	Coke Zero
Production	Costume	Kitchen.Video	Britannia Pre Magic Chocolush	Britannia Pure Magic - MEDITATION
Production	Costume	LoudMouth Films	Blurr	Nishana - Blurr Music Video
Post Production	Editing	Another Idea	Royal Enfield	Ready. Set. Scram!
Post Production	Editing	LoudMouth Films	Blurr	Nishana - Blurr Music Video
Post Production	Editing	Kitchen.Video	Britannia	Pure Magic Chocolush
Post Production	Grading	Kitchen.Video	Britannia Pre Magic Chocolush	Britannia Pure Magic - MEDITATION
Post Production	Grading	LoudMouth Films	Blurr	Nishana - Blurr Music Video
Post Production	Grading	Good Morning Films	Marico	Parachute Kalpavriksha - The Farmer
Production	Mix Media	Fusion Films	Ajio	AJIO - Onam 2022
Music	Original Score / Jingle	Belief Films	TVS Ronin	Malang Musafir : When RONINs meet, #Unscripted Happens
Music	Original Score / Jingle	Nirvana Films	Coca Cola	Coca Cola - Iss baar gale milke kaho Happy Diwali
Music	Original Score / Jingle	Good Morning Films	Coca-Cola	Coke Studio - Bharat
Production	Production Design/Art Direction	LoudMouth Films	Blurr	Nishana - Blurr Music Video
Production	Production Design/Art Direction	Good Morning Films	Hindustan Times	Hindustan Times - Motherhood
Production	Production Design/Art Direction	Good Morning Films	Thums Up	Thums Up - Soft Drink Nahi Toofan 2.0
Music	Sound Design	Bang Bang Films	Cadbury Gems	Gems - 'Opera'
Music	Sound Design	Good Morning Films	Coca-Cola	Coke Studio - Bharat
Post Production	Visual Effects/CGI	Kitchen.Video	Britannia Pre Magic Chocolush	Britannia Pure Magic - MEDITATION
Post Production	Visual Effects/CGI	Bang Bang Films	Cadbury Gems	Gems - 'Opera'