Campaign India Team
Jun 17, 2010

Campaign India- BBC.com Digital Media Awards' shortlist announced

The shortlists for the BBC.com sponsored Campaign India Digital Media Awards 2010 have been announced. Tribal DDB, Mindshare and Hungama have the maximum number of shortlists.Tribal DDB with 12 shortlists, Mindshare with 11 shortlists and Hungama with 9 shortlists were the leaders among the shortlists.

Campaign India- BBC.com Digital Media Awards' shortlist announced

The shortlists for the BBC.com sponsored Campaign India Digital Media Awards 2010 have been announced. Tribal DDB, Mindshare and Hungama have the maximum number of shortlists.

Tribal DDB with 12 shortlists, Mindshare with 11 shortlists and Hungama with 9 shortlists were the leaders among the shortlists.

 
Find the full list of shortlisted entries below:
 
A. Online Advertising
Guess who has a larger fan following than Mickey Mouse?
OgilvyOne Worldwide
 
Tata DOCOMO - Diet SMS
Interface Business Solutions (I) Pvt. Ltd.
 
Happy December
Publicis Communications Pvt. Ltd.
 
Use Mobile Save Paper
Tribal DDB
 
Indian Hatke League
Webchutney
 
Me and Meri Maggi
Publicis (India)
 
Walk when you talk - Zac
Tribal DDB
 
Reliance Go for It
Tribal DDB
 
goodmorningheart.com
Mindshare
 
Against Offisial Atyachaar
digivaasi
 
C. Best Loyalty Campaign 
Me and Meri Maggi
Publicis (India)
 
India says “My heart is healthy or at least I know if it’s not”
Mindshare
 
XBox 360 and the Kung Fu Pandit
Drizzlin Media
 
Minting ROI for India's largest loyalty program
Urja Interactive
 
Nokia redefines the way mobile phones are sold!
Maxus
 
D. Best Viral Marketing 
Zoozoos create unprecedented buzz
OgilvyOne Worldwide
 
Happy December
Publicis Communications Pvt. Ltd.
 
Tata Docomo - Diet SMS Viral
Interface Business Solutions (I) Pvt. Ltd.
 
Anti-Piracy Campaign on IN.com
Web18 Software Services Ltd
 
Me and Meri Maggi
Publicis (India)
 
Hungama MyPlay Facebook Application
Hungama Digital Media Entertainment Pvt. Ltd
 
Send Some Rubber
Hungry & Foolish Creative Products
 
Great Driving Challenge
Experience Commerce
 
Tata Sky presents Aamir's Birthday Wall
Hungama Digital Media Entertainment Pvt. Ltd
 
ShineShah Challenge
digivaasi
 
E. Best Integrated 
The World's Largest Online Collaborated Jigsaw Challenge
OgilvyOne Worldwide
 
Tata DOCOMO - Pay Per Second
Interface Business Solutions (I) Pvt. Ltd.
 
Launch of MixBacardi.com
Hungama Digital Media Entertainment Pvt. Ltd
 
Use Mobile Save Paper
Tribal DDB
 
Walk when you talk - Zac
Tribal DDB
 
72 Beats Per Minute Guaranteed
Mindshare
 
Coming to life with a code
Mindshare
 
2 million sq.cm of paper saved – What an IDEA Sir ji!
Mindshare
 
India says “My heart is healthy or at least I know if it’s not”
Mindshare
 
Me and Meri Maggi
Publicis (India)
 
F. Media Innovation Award 
VLCC Obesity MashUp
MediaContacts
 
Tata DOCOMO - Diet SMS
Interface Business Solutions (I) Pvt. Ltd.
 
Coming to Life with a code
Mindshare
 
2 million sq.cm of paper saved – What an IDEA Sir ji!
Mindshare
 
Hungama MyPlay Facebook Application
Hungama Digial Media Entertainment Pvt. Ltd.
 
HOW SPRITE SAID ‘SEEDHI BAAT IN, BAKWAAS OUT’ IN A LITERAL MANNER – A FIRST TIME INNOVATION ON THE INTERNET
Madison Media
 
Mission to Make India Heart Healthy
BBDO India
 
Tata Tea Khilana Bandh Pilana Shuru
Madison Media
 
Twister
Interactive Avenues
 
Send Some Rubber
Hungry & Foolish Creative Products
 
G. Marketing of Films 
Slumdog Millionaire Tagged On Facebook
Mindshare
 
3 Idiots Online Movie Promotion
Zapak Digital Entertainment Pvt Ltd
 
Road, Movie, the film
BC Web Wise
 
Digital Promotions for the film My Name is Khan
Hungama Digital Media Entertainment Pvt. Ltd.
 
Smile You Are On Camera
BC Web Wise
 
S1. Technology & Telecoms 
Use Mobile Save Paper
Tribal DDB India
 
Tata DOCOMO - Do the New
Interface Business Solutions (I) Pvt. Ltd.
 
Idea Mobile Roadie Challenge
Tribal DDB
 
Reliance Go for It
Tribal DDB
 
Uninor
Webchutney
 
S2. Leisure/Travel 
Jurong Bird Park
G2 direct & digital
 
Singapore Zoo
G2 direct & digital
 
Mahindra Great Escape 3D game
Zapak Digital Entertainment Pvt Ltd
 
Lufthansa Nat Geo Genius
MRM Worldwide, New Delhi
 
S3. Retail 
Casual Freedom & Effortless Success
BC Web Wise
 
Seven Rooms
22feet
 
Making men commit
Maxus
 
HomeShop18 Web Promotion
HomeShop18
 
Spencer’s Retail
G2 direct & digital
 
S4. Financial Services 
Simple Insurance
Interactive Avenues
 
Retirement - The World's Best Job
Interactive Avenues
 
Moneycontrol.com
e-Eighteen.com Ltd
 
Metlife India Website Revamp
MRM Worldwide, New Delhi
 
Privileges
Rage Communications
 
My Insurance Club
Rage Communications
 
S5. FMCG 
Play For Cry
Media2win
 
Mission To Make India Heart Healthy
BBDO India
 
Goodmorningheart.com
Mindshare
 
The World's Largest Online Collaborated Jigsaw Challenge
OgilvyOne Worldwide
 
ColourNext2009
Indigo Consulting
 
KCF Mindgames
Mindshare
 
Mood ko do Lemon ka Lift
digivaasi
 
AXE Games
Zapak Digital Entertainment Pvt Ltd
 
My Candyman Club
BC Web Wise
 
S6. Not-For-Profit 
Play For Cry
Media2win
 
Green Global
G2 direct & digital
 
Jaago re! One Billion Votes
Arc Worldwide
 
Human Touch of Chemistry
R K Swamy BBDO Interactive
 
Laadli Pledge Campaign
Spatial Access Advertising Consultancy Pvt. Ltd.
 
Hephzibah Tintner Foundation
Rage Communications
 
Children's Commonwealth Games on IBNLive.com
Web18 Software Services Ltd
 
Innovation Grid
Rage Communications
 
S7. Automotive 
Bajaj P220 Web Conqueror
Hungama Digital Media Entertainment Pvt. Ltd.
 
Mahindra Rodeo Product Site
Grandmother India Design Pvt. Ltd.
 
Mahindra Great Escape 3D game
Zapak Digital Entertainment Pvt Ltd
 
Pure Fascination
R K Swamy BBDO Interactive
 
S8. B2B (other)
Commoditiescontrol.com
Web18 Software Services Ltd
 
S9. B2C (other)
Use Mobile Save Paper
Tribal DDB
 
Launch of MixBacardi.com
Hungama Digital Media Entertainment Pvt.Ltd.
 
CastrolCricket.com
Experience Commerce
 
Idea Mobile Roadie Challenge
Tribal DDB
 
Hungama.com - India's premiere digital entertainment storefront
Hungama Digital Entertainment Pvt. Ltd.
 
ArtistAloud.com
Hungama Digital Media Entertainment Pvt. Ltd
 
Tata Sky Plus Website
Hungama Digital Media Entertainment Pvt. Ltd
 
Reliance Go for It
Tribal DDB
 
Lavasa
Digital Law & Kenneth
 
Reliance Go for It
Tribal DDB
 
S10. Media 
Teen Patti
Grandmother India Design Pvt. Ltd.
 
3 Idiots Online Movie promotion
Zapak Digital Entertainment Pvt Ltd
 
Paddle Pop India
Zapak Digital Entertainment Pvt Ltd
 
Digital Promotion - Dev D
Digit 9.0
 
City of Gold - Film Website
Digit 9.0
 
S11. Best Ad Agency Website 
Grandmother India
Grandmother India Design Pvt. Ltd.
 
1010 141 Sercon Digital Website
141 Sercon
 
1010 141 Sercon Digital Website
141 Sercon
 
Webchutney
Webchutney
 
Living Digital – media2win.com
Media2win
 
We had mistakenly mentioned Tribal DDB as the agency for Tata Docomo in one of the entries, while the agency should have read Interface Business Solutions (I) Pvt. Ltd. We apologize for the error. 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 

Source:
Campaign India