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Type of agency: MediaCompany ownership: 90% Anil Ambani and 10% DDB Group (Omnicom)Key personnel: Madhukar Kamath, MD and CEO, Mudra Group, Bobby Pawar, CCO, Pratap Bose, CEO- Mudra MAX, Anurag Gupta, President-strategic initiative and integration, Manas Mishra, EVP & head- Connext, LS Krishnan, President- RADARAccounts won: Aircel, Pepsi, ITC, USL, Wipro, LG, Shell Foundation, Reebok, Western Union, Kimberly Clark Lever PVTAccounts lost: Spice Mobiles
Contact Customer Support at
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or call+91 22 69489600
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The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.
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The India campaign features Ananya Panday and Lakshya as new global ambassadors.