Media
Campaign India Team
Dec 15, 2009

Campaign India Agency Report Card: Mudra Max

Type of agency: MediaCompany ownership: 90% Anil Ambani and 10% DDB Group (Omnicom)Key personnel: Madhukar Kamath, MD and CEO, Mudra Group, Bobby Pawar, CCO, Pratap Bose, CEO- Mudra MAX, Anurag Gupta, President-strategic initiative and integration, Manas Mishra, EVP & head- Connext, LS Krishnan, President- RADARAccounts won: Aircel, Pepsi, ITC, USL, Wipro, LG, Shell Foundation, Reebok, Western Union, Kimberly Clark Lever PVTAccounts lost: Spice Mobiles

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Adani seeks single agency for INR 600-crore media overhaul

2 Adani seeks single agency for INR 600-crore media overhaul

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

3 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

4 Birla Opus Calista showcases stain resistance in new campaign

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

5 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

6 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

India’s quick commerce surge exposes a discipline gap for marketers

7 India’s quick commerce surge exposes a discipline gap for marketers

How Perfetti’s marketing formula endures amid India’s changing tastes

8 How Perfetti’s marketing formula endures amid India’s changing tastes

Winners of Agency of the Year 2025-South Asia announced

9 Winners of Agency of the Year 2025-South Asia announced

Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs

10 Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs

Related Articles

Campaign India Agency Report Card 2010: Mudra Max
Advertising
Dec 12, 2010
Campaign India Team

Campaign India Agency Report Card 2010: Mudra Max

Campaign India Agency Report Card 2011: Mudra Max
Media
Dec 16, 2011
Campaign India Team

Campaign India Agency Report Card 2011: Mudra Max

Campaign India Agency Report Card: Mudra Max
Advertising
Dec 18, 2008
Campaign India Team

Campaign India Agency Report Card: Mudra Max

Campaign India Agency Report Card 2010: Motivator
Advertising
Dec 12, 2010
Campaign India Team

Campaign India Agency Report Card 2010: Motivator

Just Published

Gutenberg’s AI pivot sets up a new agency model as industry pressures deepen
Advertising
16 hours ago
Campaign India Team

Gutenberg’s AI pivot sets up a new agency model as ...

It has partnered with CambrianEdge.ai, advancing its two-year shift into an AI-powered, pod-based agency model.

ICC Women’s World Cup win, Kumbh Mela make it to Google’s global Year in Search roundup
Advertising
18 hours ago
Leslie Blount

ICC Women’s World Cup win, Kumbh Mela make it to ...

Google’s annual anthem film caps off a slate of new creative recently released from the tech giant to promote its search and Veo 3 content generation tools.

Asian Paints showcases Graphene-led protection with chess grandmasters
Advertising
20 hours ago
Campaign India Team

Asian Paints showcases Graphene-led protection with ...

The new campaign uses chess strategy as a creative device to demonstrate exterior paint protection designed for Southern India’s climate.

Why the future belongs to digitally-native, full-funnel agencies
Media
20 hours ago
Amit Mathur

Why the future belongs to digitally-native, ...

Agencies that see marketing as one coherent journey rather than a sequence of disconnected tasks will win the game.