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Type of agency: MediaCompany ownership: WPPKey personnel: Vikram Sakhuja, CEO, Group M, South Asia, Shubha George, MD, T Gangadhar, MD, Zubin Tatna,national director, communications planning, Geetha Shiv, national director, MEC Media Lab, Rajneesh Chaturvedi, national director, MEC Interactions, Ashish Bhatnagar, GM-Delhi, Anita Bose, general manager - GroupM Team LG, VR Padmanabhan, GM- Chennai Accounts won: General Insurance (D2C), Tata AIG, Zee Tamil, Nalli Silks, CRI Pumps, Michelin, Chevron,
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Respondents often referred to ads by generic terms like ‘mobile ad’ / ‘clothes ad’, the 10-city study found.
Agencies need to rethink their role. Beyond crafting messages, they should act as conscience keepers to ensure that ‘purpose’ isn’t reduced to a positioning strategy.
This outage, alongside similar incidents at major cloud providers, signals a rising pattern of vulnerabilities and structural degradation.
Srinivasan joins Publicis after seven years at BookMyShow.