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As Brand Republic takes a break for Christmas and the New Year, we leave you with a round-up of the big stories from 2008.We're sure you can't face another list so here's a wander through this year in the shape of some of the most-read stories from Brand Republic, Campaign, Marketing, Media Week and Revolution.BR readers are an optimistic lot. Despite the thoroughly miserable end to the year few of you had time for all those bad news stories.
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Its ‘My Guiding Light’ campaign centres personal agency in diamond buying, positioning value-led choice amid rising competition from lab-grown diamonds.
Directed by Emmy Award‑winner Rhys Thomas and produced by Stink London, the hotel chain has launched localised versions for India, Japan, and Korea.
Atul Sharma exits after seven years at the helm.
Following Omnicom’s acquisition of IPG, Omni is now also powered by assets originally under the latter.