Rhandell Rubio
Jul 05, 2011

BBC Worldwide promotes Sunita Rajan to Senior VP, BBC Advertising Asia

Rajan previously held the post of vice president of ad sales, Asia for BBC Worldwide Channels

BBC Worldwide promotes Sunita Rajan to Senior VP, BBC Advertising Asia

BBC Worldwide has promoted Sunita Rajan to the position of senior vice president of BBC Advertising Asia. Rajan previously held the post of vice president of ad sales, Asia for BBC Worldwide Channels. She will continue to be based in Singapore and report to Chris Dobson, executive vice president and general manager of BBC Advertising.

Her new role will see her being responsible for all advertising activity across BBC Worldwide's commercial businesses on multiple platforms. This includes television, online, and mobile products for channels including World News, BBC.com, Worldwide Channels, Lonely Planet and BBC Mobile.

These products all fall under the umbrella of BBC Advertising, the newly launched internal sales house for all wholly-owned and operated BBC assets.

“Sunita has been instrumental in the growth of BBC Advertising’s business and has led strong growth of our advertising revenues in Asia. As our business further expands to include Lonely Planet and branded content, Sunita's leadership in this key region is even more important,” said Dobson.

This article first appeared on Campaign Asia

Source:
Campaign India

Related Articles

Just Published

8 hours ago

Covid to have a two year impact on the media and ...

Digital and OTT media spends increase while every other medium is hit by the pandemic according to KPMG's annual M&E report

10 hours ago

Chandan Chhabra and Nisha Pokhriyal join Mitron TV

Chhabra appointed as VP - operations while Pokhriyal is VP - marketing

12 hours ago

Facebook names Alex Schultz new global CMO

Former VP of product growth and innovation will take over role vacated by Antonio Lucio.

12 hours ago

Saffolalife stresses on the need to #CareForHerHeart

Watch the film conceptualised by Mullen Lintas here