Advertising Media Marketing Digital
Shawn Lim
Jul 09, 2024

AppsFlyer's APAC chief on gearing up for the privacy-conscious marketing era

AppsFlyer has been focused on building out a privacy-focused marketplace, adding ChatGPT to its data clean room and boosting its analytics offerings.

Ronen Mense, president and managing director for APAC at AppsFlyer

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Why Shah Rukh Khan still rules India’s brand universe at 60

1 Why Shah Rukh Khan still rules India’s brand universe at 60

ICC World Cup: Where does women’s cricket stand after historic win?

2 ICC World Cup: Where does women’s cricket stand after historic win?

QuickAds’ $1.7 million bet: Can AI fix advertising’s 90% failure rate?

3 QuickAds’ $1.7 million bet: Can AI fix advertising’s 90% failure rate?

Piyush Pandey dies at 70; the industry mourns a legend

4 Piyush Pandey dies at 70; the industry mourns a legend

Agencies must prove ROI, not just impressions

5 Agencies must prove ROI, not just impressions

NDTV appoints Sucherita Kukreti as Senior Executive Editor and Prime Time Anchor

6 NDTV appoints Sucherita Kukreti as Senior Executive Editor and Prime Time Anchor

Bingo! turns ‘Big No’ into its boldest punchline yet

7 Bingo! turns ‘Big No’ into its boldest punchline yet

Blog: How stigmatising Harmanpreet Kaur is hurting Brand India

8 Blog: How stigmatising Harmanpreet Kaur is hurting Brand India

Smriti Mandhana and Mithali Raj are the most liked female cricketers: Hansa Research report

9 Smriti Mandhana and Mithali Raj are the most liked female cricketers: Hansa Research report

Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'

10 Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'

Related Articles

Lights, camera, privacy!
Advertising
Jun 24, 2025
Akarsh Singh

Lights, camera, privacy!

Google can keep Chrome — but must share data with rivals, judge rules
Marketing
Sep 04, 2025
Robin Langford

Google can keep Chrome — but must share data with ...

Cookies crumble, privacy prevails: Marketing’s new playbook
Marketing
Jul 04, 2025
Lakshmana Gnanapragasam

Cookies crumble, privacy prevails: Marketing’s new ...

EU fines Google nearly $3.5 billion for abusing adtech dominance
Advertising
Sep 09, 2025
Reem Makari

EU fines Google nearly $3.5 billion for abusing ...

Just Published

New eyewear ‘B by Lenskart’ brand launch - Everything you need to know about IPO-bound eyewear company's smart glasses' foray
Digital
8 hours ago
Content Labs

New eyewear ‘B by Lenskart’ brand launch - ...

IPO-bound Lenskart has launched a new brand christened ‘B by Lenskart Smartglasses’

Why is Nazara Technologies rebranding itself and what is new?
Digital
8 hours ago
Content Labs

Why is Nazara Technologies rebranding itself and ...

Gaming company Nazara Technologies has launched a refreshed new brand identity.

Safe is passé, risk-taking is in
Advertising
13 hours ago
Campaign India Team

Safe is passé, risk-taking is in

A global paper from Havas Red shows how audiences are tuning out brand experiences that feel overly familiar or formulaic and what works instead.

The future belongs to the curious
Advertising
15 hours ago
Dheeraj Sinha

The future belongs to the curious

In an AI-driven industry, FCB's Dheeraj Sinha sees vulnerability in middle-layer jobs, but says the real dividing line is not between juniors and seniors, but between those who evolve and those who don’t.