Arati Rao
May 25, 2012

Anindya Banerjee elevated as head, Scarecrow Delhi

He will continue as executive creative director and creative head of Delhi operations

Anindya Banerjee elevated as head, Scarecrow Delhi

Scarecrow Communications has appointed Anindya Banerjee (popularly known as Andy) as branch head, Scarecrow Delhi, a position that was vacant earlier. Banerjee, who is currently executive creative director and creative head of the Delhi office, will take over the additional responsibility from 1 June 2012. 

On the appointment, Manish Bhatt, founder director, Scarecrow, said, "Andy is the face of Scarecrow Delhi. Anyway, he was playing this role. All we are doing here is recognising  it and giving it a nomenclature. We are giving him due liberty and power to  the role he was playing by default. And wishing him to attract great brands and great talent."

Arunava (Joy) Sengupta, another founder director, added, "As we move to the next phase of our growth in Delhi, we needed a captain, and to all of us there was no better candidate than Andy. Am sure he will lead us well in our journey in Delhi market."

On recruitment plans for the agency, Bhatt said that Banerjee was meeting people to beef up resources there. Currently, the branch has ten people.

Source:
Campaign India

Related Articles

Just Published

13 hours ago

Numero Uno charts a renewed path after operational ...

Following an operational disruption earlier this year, the renewed brand direction focuses on resilience, intent and community connection.

16 hours ago

The new frontier in brand storytelling

IAA India and Snapchat brought together agencies and creators for a hands-on look at AR’s growing role.

16 hours ago

Cross-screen analysis reveals major incremental ...

Here's something that might surprise media planners: when someone watches live sports on their TV, and someone else watches on their phone, they're probably not the same person switching devices. They're actually different audiences.

17 hours ago

The Family Man S3 drives expansive multi-platform ...

Amazon Prime Video and WPP OpenDoor executed a multi-platform rollout for The Family Man Season 3, integrating the series into everyday viewer environments.