Campaign India Team
Aug 25, 2010

ANDY Awards crowdsources call for entries campaign

The International ANDY Awards (organised by the Advertising Club of New York) has thrown open the creation of its call for entries campaign to the ad fraternity. According to the brief they've set out on the website, "The Strategic Direction in one simple sentence: The toughest jury in the world wants to see your work."

ANDY Awards crowdsources call for entries campaign

The International ANDY Awards (organised by the Advertising Club of New York) has thrown open the creation of its call for entries campaign to the ad fraternity. 

According to the brief they've set out on the website, "The Strategic Direction in one simple sentence: The toughest jury in the world wants to see your work."

The call for entries communication will be judged on the basis of the number of entries submitted to the 2011 ANDY Awards show, or the PR generated by the whole effort globally, the level of involvement in the contest and the quality of the final call for entries. The entries for the 'Call for Entries' will be judged by Ty Montague (former president and CCO, JWT North America), Michael Lebowitz (founder & CEO, Big Spaceship), and Evan Fry (CCO, Victor & Spoils). 

The creator of the winning entry will get a seat on the 2011 ANDY jury, and get to spend a week with a group of industry luminaries judging the year’s best advertising.

Deadline for submissions is August 31, 2010. 

Visit www.andyawards.com

 

Source:
Campaign India

Related Articles

Just Published

4 hours ago

No internet, no problem: AI dials up Bharat

Centerfruit’s tongue-twisting Voice AI campaign proves rural India doesn’t need screens to engage—just smart tech with local soul.

5 hours ago

Magna forecasts a 7.7% increase in India’s adex for ...

With no elections or cricket highs, India’s INR 1371 billion adex proves that digital muscle, data depth, and media shifts are driving real momentum.

8 hours ago

WPP global comms boss Chris Wade steps down

Former Ogilvy UK CEO Michael Frohlich will replace Wade, who leaves the holding company after 13 years.

9 hours ago

Cookies crumble, privacy prevails: Marketing’s new ...

The era of lazy personalisation is over. Epsilon senior vice president for analytics believes that marketers must now trade third-party tracking for first-party trust, clean data, and cultural transparency—or risk fading into irrelevance.