Campaign India Team
Oct 04, 2019

Amit Shankar joins Famous Innovations

Moves from Publicis where he was NCD

Amit Shankar joins Famous Innovations
Famous Innovations has announced the appointment of Amit Shankar as creative head for Delhi. Shankar moves from Publicis where he was NCD.
  
Raj Kamble, Founder and CCO, Famous Innovations commented, "I genuinely believe that the best agencies are built when creatives are in charge, but it's hard to find creative talent who can truly take the steering wheel and build an agency, not just ads. It was this entrepreneurial spirit that made us believe in Amit. We're excited about how he's going to take Delhi office to its next chapter and are all with him." 
 
Shankar added, “Advertising as an industry is in its "Renaissance" era. The old practices will have to fade away for it to remain relevant. And it's the brave, new ideas which will further the industry's future. Raj's, and Famous's, motto "Work Beats Network" is the perfect expression of this bold spirit. I am excited to be a part of this thrilling journey to a world where ideas rule and brand love triumphs." 
 
In a career spanning 22 years, he has also worked with Grey, Contract Advertising an JWT.
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

Campaign roundup: Week of 20 October

The latest ad films and campaigns from brands like District by Zomato, CRIF India, Himalaya BabyCare, Episoft, House of Glenfiddich, Cumin Co. Scalefusion, and more, in our weekly roundup.

4 days ago

When the sellers of joy become its custodians

Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.

4 days ago

Five rules for crafting a high-impact festive campaign

As festive ad clutter peaks, reward-led engagement — with experiential incentives, gamified participation, and frictionless redemption — can help brands cut through noise.

4 days ago

When creativity meets code: The human algorithm problem

As gen AI powers faster campaign production, marketers confront a new paradox — efficiency at the expense of emotion, and originality lost in translation.